The Discovery Dashboard is a collection of Data Beacons designed to help discover the right keywords, content and competitors to focus on. The following questions are meant to be answered by each Beacon.
- Discovered Keywords - Which are the best keywords to focus on related to those I am already monitoring for?
- Discovered Competitors - Who are the true, top online competitors I am not already following?
- Advanced Discovered Keywords - What keywords is my content or my competitors' content ranking for which I don’t know about?
- Discovered Content - Which content do I have which is ranking, receiving traffic or being linked to which I am not already following or actively optimizing?
- Top Content by Visibility - What is my top performing content in organic search or which pieces of content do I need to optimize?
- Predictive Traffic Boost Analysis - How much additional organic traffic can I expect to generate, by improving the rank of a keyword or an entire kluster of keywords?