Question Answered – What is the direct revenue effect/boost of improving the search engine position of a keyword and/or kluster of keywords?
Building on the power of the Predictive Traffic Boost Analysis Data Beacon, this premium Predictive Revenue Boost feature leverages search engine results, average monthly search volume, estimated click through rates and Google Analytics eCommerce data (Average Order Value and Conversion Rate) to predict the effect improving the keyword positions of multiple topical keywords will have on website traffic and ultimately revenue. This Beacon takes the guesswork out of deciding which keywords to focus on based on those which will provide the highest potential return. It will also help agencies and SEO specialists make a strong, data-driven case for their strategies.
Contact support@gShiftlabs.com if you require any assistance setting up this Beacon or managing keywords, klusters or search engines.
Follow the Steps below to add the Predictive ROI Analysis Beacon to a Dashboard:
- Login to gShift and navigate to the Dashboard you would like to add the Beacon to.
- Click the Add Beacon button.
- Click the Create and Configure Beacon button.
- Select Predictive ROI Analysis from the Beacon list.
- Enter a Name (Displayed in the Beacon Library and the Beacon Info Section).
- Enter a Title (Displayed in the Dashboard).
- Enter a Description (Displayed in the Beacon Library and the Beacon Info Section).
- Select a Date Range to report on.
- Select a Website to report on.
- Optional - Configure Client Custom CTR Groups.
- Optional - Configure Agency Custom CTR Groups.
- Select a Click Through Rate Group.
- Select a Search Engine you would like to report on.
- Select a Keyword Kluster you would like to report on.
- Optional - Check the Template Box if you would like to make the Beacon a Template for use in other Dashboards.
- Optional - Check the Disable Beacon Borders to Hide Borders on the Beacon.
Screenshot of Configure Screen:
- Select a Desired Position to see the impact on ROI.
- Click Keywords to navigate to Keyword Details Panel.
- Update Custom CTRs to display ROI based on your industry.
- Duplicate or Configure the Beacon to show other Keyword Kluster ROI.