kontextURLS are smart URLs, which enable you to monitor engagement (clicks) and send Tags you define to your Web server (i.e. website, CMS, etc.), which you can then use to potentially redirect or present dynamic content to your site visitors.
If you would like to have your kontextURL Tags sent to your Site/Server, configure the following:
- Select Send Analytics Tags to Site
- Add GA UTMs
- Add GA Custom Dimensions (Optional)