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Why Does gShift show Position X but When I Search “Search Engine Name Here” I see my Keyword in Position Y?

gShift gathers search engine position (rank) data for keywords via several different geographically located servers in incognito browsers (for unaltered search results) and as such this may introduce what appear to be irregularities in positions from one day to the next for some highly competitive and/or regionally specific keywords depending on which server those results were obtained from. However, we believe this method provides the most accurate, unbiased, overall account of positioning and insight, which a standard browser-based search (conducted Incognito or not) will not provide.

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